Zero Waste Strategy

Of course, the best way to preserve raw materials is not to use them in the first place. As we develop new products, we are increasingly thinking about what parts and materials we really need.

Whenever possible, we use recyclates for our packaging. Recyclates are reprocessed plastics that have already had at least one life - i.e. they are the result of a recycling process. In principle, the following applies: Multiple use and recycling improve the sustainability of each resource. By using recyclates, we can save up to 80% energy and 60% greenhouse gases over the long term. On our product detail pages, you’ll also always find an indication of what percentage of the product packaging is made of recycled plastic.

Product packaging must be recyclable so that new packaging can be made from old packaging. We are working hard to make our packaging even easier to recycle. But there is much more to consider than you might think: For example, the individual components of plastic packaging should preferably consist of only one type of plastic for which there is also a recycling stream. We are passionate about continuing to improve our "Design for Recycling", because without recycling there is no material for recyclates.

Did you know? If you take the cap off your empty make-up packaging before disposing of it in the designated bins, you are already making a big contribution to the recycling process. This way, the empty packaging can be turned into recyclate and be reused in new products as part of the recycling loop.

We can only preserve valuable raw materials by working together. So please completely empty the product and dispose of all components in the respective bin. It is sufficient if you empty your products, it is not necessary to rinse them.  Unfortunately, there are no globally valid disposal policies, so please check the regulations in your community.